Actionable AI for B2B Marketers
Practical. Tactical. Step up and stand out with in-demand Generative AI B2B marketing skills.
Participants who successfully complete the entire course will receive a certificate of completion.
Price includes access to the full course content for 180 days. Click here to view the course syllabus.
Comprehensive Study Guides.
Downloadable FAQs & Briefing Docs.
Videos, Quizzes & Hands on Exercises.
Access To My Personal B2B Marketing Prompts
Learn more about the course below
Course Curriculum
This course teaches B2B marketers how to effectively apply generative AI in real-world marketing. Inside, you’ll find 7.5 hours of focused video content organized into 7 chapters and 50 lessons complete with in-depth course notes for review, downloadable mp3 AI voiceovers of every lesson, quizzes, hands-on practice, and more.
You’ll build a strong foundation in applying AI across key marketing areas, and walk away with practical knowledge, tools, and workflows tailored to your day-to-day needs. Whether you're new to AI or looking to deepen your skills, this course helps you adapt and excel in the evolving B2B landscape.
A ChatGPT Plus, Teams, Pro, or Enterprise subscription is recommended for full course functionality.
Note: ChatGPT is not included in the course price.
(Click here to view the full PDF syllabus or browse each chapter below. Originally launched in May 2024, this course has been consistently updated, with the latest lessons added in March 2025.)
Who is this newsletter for?
B2B Marketing Managers
who streamline content creation, personalize outreach, generate leads, conduct market research, and optimize customer interactions by automating tasks like email copywriting, blog posts, and more.
PR and Communications Professionals
who draft press releases and award submissions. Streamline media outreach by crafting personalized email pitches for journalists and preparing compelling talking points for interviews.
Digital and Social Media Managers
who generate post ideas for platforms like Instagram, X, and LinkedIn. Brainstorm campaign strategies, engage with your audience, and use data analysis to boost performance and results.
Analyst Relations Teams
who streamline research, generate draft communication materials, quickly summarize industry trends, and assist with preparing for analyst briefings by providing concise information and helping craft compelling messaging.
Ryan, I loved your course! With all the 'educational' stuff that is out there on YouTube, Udemy, Maven, etc. etc. today, it is rare and refreshing to find content that is well thought out, carefully put together and continuously updated (hopefully) so that it stays useful and relevant.
Jeff Wong - ⭐⭐⭐⭐⭐
AI for B2B Marketers Newsletter
Go beyond the basics with actionable AI insights tailored for real-world productivity and B2B marketing situations.
My 15+ years in B2B marketing and years of AI experience, have allowed me to curate effective strategies that streamline workflows, provide insights, and boost productivity.
Boost your B2B marketing efficiency with actionable tips and AI-driven insights delivered to your inbox weekly. Join the only AI newsletter created by B2B Marketers for B2B Marketers — subscribe now!
Love to see these easy-to-digest courses about using AI as a B2B marketer. It's Sunday morning and while enjoying my coffee I just finished Ryan's course “Advanced AI Strategies for Enterprise B2B Marketers.”! As a marketer in tech implementing an 'AI-First Mindset' is essential for the future.
Mel Penton - ⭐⭐⭐⭐⭐
